Social Media Finds Lost Dogs, Helps Save Compressed Air

Lost Dog – Her name is Molly


The versatility of  social media is one of its greatest assets. If you have an interest in something you can most likely discover others with the same interests on one of the social media platforms. From Facebook, Twitter, blog posts, LinkedIn, Google+ and YouTube to Pinterest, Flickr, Instagram and Reddit – you will be hard pressed to NOT find something you are looking for.

The other day, we lost our dog, and it was a traumatic experience for us.  She saw some deer in the backyard; and in her crazed state, she knocked down the pet gate.  Molly went after the deer into the woods behind our place.  Being that it was raining and approaching the evening hour, I mentioned that when she gets done hunting, she will come back home.  We placed her bed and food onto the porch for when she returned.

The next day, Molly was not on the porch.  We were disheartened.  Being that I am a bit “old” school, we decided to print some flyers with Molly’s picture.  After I returned from work, we started in my neighborhood and worked our way out.  We drove to all the neighbors to see if they had seen her, and we stapled the flyers to telephone poles and community boards.  We were going at it for hours, and it seemed to be getting hopeless.  (Now, I would not have written this blog if it had a sad ending.)

As we continued to make our journey, I went up to a house and knocked on their door.  A gentleman answered, and I gave him the story of how our dog got out of her pen.  As I was still speaking, my significant other rolled down her window and shouted to me that she found Molly.  I was a little confused as I headed back to the vehicle.  She told me that a picture of Molly was on her Facebook.  (Of course Molly was making herself right at home as the picture showed her laying on a couch).  We were extremely happy that we had finally found her.  Apparently, a lady that found Molly posted her picture, and tagged her friends.  Her friends then sent it out to their friends, and before you knew it, we had her picture on Facebook.  With a friend request, we were able to receive her location and start our way to pick her up.  Believe it or not, Molly was over 2 miles away from our house.

Being curious, I looked at the timeline of the post.  I noticed that she posted the picture at 6:44 p.m., and we were looking at Molly at 7:28 p.m. that same day.  This was definitely much quicker and easier than hanging flyers and knocking on doors.  I was amazed at how fast and simple that this social networking reunited us with Molly.

This got me thinking about social media.  Facebook is the largest social network with almost 2 billion users throughout the world.  In looking at the nature of Facebook, it is more than reuniting with friends or finding lost dogs.  It also unites companies.  EXAIR has a Facebook page in which we post videos, photos, and blogs of compressed air solutions.  We can show you how to save money by using less compressed air with our products and how to solve every day problems with your compressed air system.  We would love to have you as a friend at  We may not be able to find your dog, but we sure can share some stories, solve compressed air problems, and become good friends.

John Ball
Application Engineer

Twitter: @EXAIR_jb



Tupperware In The Woods

I use multi-million dollar satellites to find Tupperware in the woods. What’s your hobby?

OK; I stole that from a t-shirt, but in case you didn’t already know, the hobby in question is geocaching. And I geocache. Last night, in fact, I introduced my Webelos Den (Cub Scouts entering the 4th Grade this year) to the activity.  I put some Boy Scout patches in Zip-Lock bags (Regina won’t let me use the “good Tupperware”), and hid them in the woods & field across the street from my house, creating Waypoints with my Garmin E-Trex Venture HC at each location for them to follow. All in all, we trekked about 150 yards to find the three patches.

I have found my share of “Tupperware in the woods,” though – my trusty E-Trex is near the top of my camping trip checklist. But it’s not just for camping – there are plenty of ‘caches to be found in all levels of civilization. I’ve found them in industrial parks, and on city streets – whoever came up with the “lamp post geocache” was a mad genius. Wherever a ‘cache is hidden, it’s intriguing to see what’s enclosed. Usually you’ll find an arrangement of trinkets and a small notebook to record your visit.

For a few months now, I’ve been diving deeper into the Twitterverse – searching out items of interest from those I’m interested in enough to follow, and re-tweeting them to those who have been gracious enough to follow me. I even manage the occasional original post. Along the way, I’ve become an active participant in “Follow Friday” – look for the #FF in your Tweet stream. It’s a great way to expand your network – and your influence – by tapping into the networks of those already in your Circle of Tweeps.

Turns out, #ff was just the first of a few recently launched methods to help us all grow our social networking prowess and influence. Back in February, #FBLT (Facebook Liking Tuesday) was introduced – by one of our #ff mainstays, by the way – and all of our “likes” are growing weekly. Newer still is LinkedIN Connect Thursday, or #LICT. Check it out tomorrow.

I’m going camping again this weekend, and much to my best friend Andrew’s chagrin, I’m bringing my E-Trex (he’s an unrepentant muggle.) Along our hike, I’ll make brief stops, as the satellites guide me, to marvel at the trinkets (maybe I’ll even take or leave one) and write a brief note in the obligatory notebook.  I sure hope the last person left the pencil behind.

However your interests are fueled, I hope you never stop looking for the next one…whether it’s found in a cleverly placed piece of Tupperware in the woods, or in a less-than-140-character posting of a fellow Tweep, or (I’m going old-school here) a conversation with a new acquaintance at a real live face to face social function.

Russ Bowman
Application Engineer
EXAIR Corporation
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