Live Every Week Like It’s Shark Week

So, it’s Shark Week. For some, the Discovery Channel’s dedication of seven solid days to celebrating these underwater predators is akin to a national holiday. For others, they don’t get all the hype. Like just about anything else, I’m certain it just boils down to a matter of opinion.  Either you like Shark Week, or you’re wrong.  OK; I like Shark Week, so that may be biased…

What’s undeniable, though, is that the former group has turned Shark Week into a reliable ratings windfall for the Discovery Channel for the past 25 years. Now THAT’S longevity. Consider:

“Richard Marx’s “Hold On to the Night” topped the Billboard charts, Cindy Crawford covered Playboy, “Coming to America” held the No. 1 spot at the box office, Michael Dukakis was the Democratic presidential candidate, and the first episode of Shark Week ran on national TV. Today, only the latter enjoys the same cultural relevance it did back in 1988.”  – “Shark Week: Why Is It So Popular?” by Jaimie Etkin, The Huffington Post, 8/7/12

Also, in 1988, EXAIR Corporation was 5 years old. We’ve added, and made improvements to, many products over the past 29 years.   Our Cold Gun, for example, has stood the test of time…literally:

We used to be known as EXXAIR, way back in the 80’s
The unit in the photo above (shown for comparison with our current offering) was recently obtained from a long-time user. It was still in operation, but was showing signs of its 27 years of service (we traced this particular unit to 1985), and they wanted one from the current decade/century/millennium.

The principles of operation, it seems, are the only things we cling to. If it can be improved to use less air, blow more air, operate quieter, longer, or with more versatility, we’re pursuing those changes. Our Application Engineers have a bi-weekly meeting, where progress on new developments is an essential topic. A lot of the information is proprietary right now, but the end results are coming soon…keep an eye out for them on our website, our Facebook page, or follow me on Twitter…you’ll be second to know; I promise.

Discovery Channel, congratulations on your 25th Shark Week. I was going to make a big deal out of the fact that we’ve been here longer, but I saw a clip from one of your shows that talked about how long sharks have been around. Well played, Discovery Channel…well played.

Russ Bowman
Application Engineer
EXAIR Corporation
(513)671-3322 local
(800)923-9247 toll free
(513)671-3363 fax
Web: www.exair.com
Blog: http://blog.exair.com/
Twitter: twitter.com/exair_rb
Facebook: http://www.facebook.com/exair

Video Blog: Digital Flowmeter Installation

Brian Farno and I were working on a conveyor project recently. Part of the piping installation included installation of a Digital Flowmeter. We thought we would capture the process so you can see how easy it is to put one into service.  Enjoy!

Neal Raker, Application Engineer
nealraker@exair.com

Video Blog: Reset the Thermostat in a Cabinet Cooler System

Here’s a quick demonstration on how to reset the thermostat of a Cabinet Cooler system. Thermostats are preset at the factory to maintain 95F (35C) in order to increase effectiveness and efficiency of the Cabinet Cooler system. Sometimes customers prefer cooler or warmer temperatures inside their electronic enclosures…

Joe Panfalone
Application Engineer
joepanfalone@exair.com

QR Codes and EXAIR

I’m sure most of you have been seeing these square symbols on products, labels, in magazines, maybe even on billboards.  No it’s not where a dot matrix printer hurled its guts, it’s a QR Code. (Quick Response Code).   These are bar codes that can be scanned with smart phones or tablet devices.   Here at EXAIR you are going to start seeing these QR codes on our products.  The pictures below show some examples of the labels you are going to find on our products.

If you scan the code it will then connect you to our mobile site which has a good amount of information that is quickly available.   I did a brief overview of the mobile site in a video blog a few weeks ago, it can be viewed here.

So don’t keep wondering what those little blocks are, get your mobile device out and scan it, check out the mobile site.  It’s going to help you find information on the product, videos, installation and maintenance guides, and even information on other products that you might be able to use.

If you have any questions on any of our products don’t hesitate to contact an Application Engineer.

Brian Farno
Application Engineer
BrianFarno@EXAIR.com
@EXAIR_BF